How to Start Strong on Substack

Take 15 minutes to understand the basics

Andy Spears
2 min readFeb 16, 2023
Photo by Brett Jordan on Unsplash

Is it a newsletter? Is it a blog? Is it a money-making machine for writers?

It can be all of the above.

The it, of course, is Substack.

The site makes it “dead easy” to start and grow a subscriber-supported newsletter.

Here’s the deal: Substack is basically a blog that also serves as an e-newsletter. You can email all your posts to your “subscribers.” Plus, the posts live as independent blog posts in their own right.

It’s pretty great and a lot of writers have found it to be a good source for building an audience and even earning some money from their writing.

Now, you could just go to Substack, sign up, and start writing.

They make it super easy to do that.

Of course, at first, you’d be sending your posts to the ZERO subscribers you have, but with some promotion, you’d likely pick up some subscribers plus people on your socials would see and view your posts.

A better way?

Start Substack AFTER you learn more about how the platform works.

How do you do that?

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Andy Spears

Writer and policy advocate living in Nashville, TN —Public Policy Ph.D. — writes on education policy, consumer affairs, and more . . .